TikTok Creator Earnings Estimator
Rough monthly income from views and brand deals, so you can sanity-check a rate card before you quote it.
Your account
Monetisation
Estimated monthly total
$587 – $837
From views
$87
173.3K views/month
From brand deals
$500 – $750
$500–$750 per deal
Suggested rate card
- Single sponsored post: $500 – $750
- Three-post package: $1,350 – $2,025 (10% bundle discount)
- Monthly retainer, 4 posts: $1,700 – $2,550
You average 6.9 views per follower per month. Above about 3 is strong reach and justifies quoting at the top of the band.
These are estimates, not a forecast. Payouts vary enormously by country, niche, watch time, and how much of your audience is in a monetised region. Treat the range as a starting point for negotiation, not a promise.
RPM is the number to interrogate. Creator Rewards RPM commonly lands somewhere between $0.20 and $1.00 per 1,000 qualified views, and only longer videos with real watch time qualify. If you do not know yours, leave it low.
Brand deal maths uses the common industry heuristic of roughly $20–30 per 1,000 followers per post. Engagement rate moves this a lot — a small, highly engaged account can charge well above the band.
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